Project 10 to the 100th

Writing is all about generating ideas. Think your ideas could change the world? Then send them to Google by October 20th for a chance to see those ideas come to life. Google is calling for “ideas to change the world by helping as many people as possible”. Google calls is “Project 10100” and they’re committing $10 million bucks to making these ideas happen.

Here’s how it works:

  1. Send Google your idea by October 20th.
    Simply fill out the submission form giving them the gist of your idea. You can supplement your proposal with a 30-second video.
  2. Voting on ideas begins on January 27th.
    Google will post a selection of one hundred ideas and ask the public to choose twenty semi-finalists. Then an advisory board will select up to five final ideas.
  3. Google is committing $10 million to implement these projects, and their goal is to help as many people as possible. So remember, money may provide a jumpstart, but the idea is the thing.


Google’s goal is to set as few rules as possible. However, they ask that you put your idea into one of the following categories and consider the evaluation criteria below.


  • Community: How can we help connect people, build communities and protect unique cultures?
  • Opportunity: How can we help people better provide for themselves and their families?
  • Energy: How can we help move the world toward safe, clean, inexpensive energy?
  • Environment: How can we help promote a cleaner and more sustainable global ecosystem?
  • Health: How can we help individuals lead longer, healthier lives?
  • Education: How can we help more people get more access to better education?
  • Shelter: How can we help ensure that everyone has a safe place to live?
  • Everything else: Sometimes the best ideas don’t fit into any category at all.


  • Reach: How many people would this idea affect?
  • Depth: How deeply are people impacted? How urgent is the need?
  • Attainability: Can this idea be implemented within a year or two?
  • Efficiency: How simple and cost-effective is your idea?
  • Longevity: How long will the idea’s impact last?

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